Tag Holiday Marketing

#GemFinds: #ShopSmall and Support Small Business Saturday

It’s one of our favorite days of the year, Small Business Saturday! And while I believe everyone should support small businesses each and every day, an extra day of recognition never hurts! =) Before we get into the good stuff, I just have one shameless self promo… If you’re a small business, here’s our Small Business Saturday deal for you! Get 50% OFF your first month of VIP Gem Nation membership with code SHINE at checkout! It can be your holiday gift to your business! Join our community of inspiring entrepreneurs. Membership details here. BUSINESS: 50% of website packages from Save Your Time Biz Solutions 35% off your entire cart of $25+ with coupon code SHOPREVERIEBLACKFRIDAY at Reverie Lane Designs $10 Styled Stock Photos at Diva Gone Domestic BLOGGING: Pay what you can blog planner from Gumroad, Inc! Three different sheets available – print out as many as you need.  BEAUTY: Give

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6 Key Elements to Running Successful Holiday Sales

The holidays are literally right around the corner and you can’t afford not to use this time wisely for your business! According to the National Retail Federation, 20-40% of yearly sales for small and mid-sized retailers take place within the last two months of the year. The average consumer plans to spend about $805 on holiday merchandise and there’s no reason for them not to spend part of that on your business! Recently, I spent a few weeks of my life pouring my heart and soul into the ultimate guide to navigating holiday marketing for my VIP Gem Nation members. There is SO much goodness and juicy information in this collection that I had to pick a few of my favorite parts to share with you on the blog! Before I spill any of my secrets, the first thing you need to do is realize that running a successful sale is not about simply posting

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5 Last Minute Tips To Boost Your Holiday Sales Online

The holiday shopping season is right around the corner, which means there’s just a teensy bit of time left to make some last minute adjustments to your online marketing strategy and drive a few more sales! I’ve been on both sides of the fence when it comes to selling online. I started blogging about handmade products back in 2006 and ran an online shop for a couple of years, starting in 2010. These days, I work full time in SEO at one of the best digital marketing agencies in New Orleans, in addition to running my own blog. Want some extra cash in the bank this January? Follow these 5 last minute tips to boost your holiday sales online: 1. Create or update at least one gift guide. Curating gift guides for specific niches and target audiences has been a huge part of how I’ve grown my own blog’s affiliate

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