How to use the Pantone Colors of the Year to Benefit Your Business in 2016!

Every year Pantone announces the “Color of the Year”. Well, this year they threw us all for a loop by sharing 2 colors with us! Then, we thought we heard it all- the gender equality angle, the hot fashion angle, and of course the baby reveal jokes! Don’t panic, there’s still hope for all of us! These colors can actually be beneficial to your business if you use them properly. According to Pantone, the colors were selected as a reminder for us to seek “mindfulness and well-being as an antidote to the stress of modern day lives.” Veronica Linette, President of Red Stitch Clothing says, “Pantone colors and the color(s) of the year set the tone for designers and fashion trends to express the time in which our culture is living in. With that said, in order to become a market leader in the fashion industry and when shopping for my boutique

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